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Loyola University Chicago Libraries

Business Administration

Locate business related resources, such as, articles, company profiles, and market research information.

Resources in Advertising & Public Relations

Below are some general resources in the disciplines of advertising, public relations, and marketing. Some are databases or journals, whereas others are tools used in the field to research customers, products, and industries. 

Advertising Databases

Company Information

Consumer Research Databases

Help Guides for Databases

This video, “How to use Mintel” is licensed under the Creative Commons Attribution license https://creativecommons.org/licenses/...